In celebration of the Philadelphia Eagles winning Super Bowl LIX in 2025, I was tasked with the exciting project of maximizing our partnership within a short one-week timeframe. I created and facilitated the installation of new billboard and bus shelter creatives, as well as commemorative merchandise. I also coordinated the Eagles parade sponsorship to ensure our brand was featured on the parade bus, and I worked with our media buyer to secure the flying of our Pond Lehocky Eagles banner over the Art Museum, where the parade concluded.

Creative Direction